COMRADES RENEWS PARTNERSHIPS WITH BEVERAGE SPONSORS
Runners will be spoilt for choice with an array of beverages to choose from at this year’s Comrades Marathon.
This after the Comrades Marathon Association (CMA) announced the renewal of partnerships with local bottled water company, Thirsti Water, The Netherlands-based Swinkels Family Brewers and the Coca Cola Company.
The top spring water brand, Thirsti Water will feature as the exclusive Hydration Partner to the Comrades Marathon for another three years, supplying athletes with Thirsti Water and its Isofit+ sports drinks at refreshment stations all along the 90km Comrades route.
Runners can also expect to enjoy Bavaria 0.0% Beer at selected refreshment stations during the second half of the race. Sponsored by Swinkels Family Brewers, Bavaria 0.0% is a non-alcoholic pilsner with an authentic and unmistakable beer flavour, brewed with the best ingredients and natural mineral water from Bavaria’s own spring.
Coca-Cola beverages will continue to be served at every refreshment station with the regular Coke, Fanta, Crème Soda and other flavours available to all athletes.
CMA Chairperson, Mqondisi Ngcobo says, “As a proudly South African and KZN event, the Comrades Marathon Association is immensely proud to re-sign Thirsti Water, Swinkels Family Brewers and Coca-Cola as our respective hydration, beer and soft drink partners.”
Ngcobo adds, “It is reassuring to know that by partnering with companies that share our values, not only will our runners enjoy the benefits of a wide range of beverages to hydrate them but will ultimately benefit our own local economy and communities.”
NOTE: Since 2020, Orange Grove Dairy has positioned itself as the official provider of dairy products, fruit juice products, Asemzansi Amahewu, MultiGo and yoghurt to The Ultimate Human Race. Nearly 40-thousand 250ml ready-to-drink sachets of Asemzansi Amahewu will be made available at refreshment stations along the route on Comrades race day.